Senior Manager, Enterprise Digital Marketing
Calling all (digital) fortune tellers! Our client, a large, established BC organization, is seeking a Senior Manager, Enterprise Digital Marketing to direct, strategize and oversee digital marketing and enterprise-wide initiatives. This position plays a crucial role in the company’s future direction for digital marketing.
As an inspirational leader, you will lead a team of specialists to leverage analytics and customer insights, ultimately maximizing digital marketing investments. You come from, or have previous experience working with, a large company (B2C) that has strong, sophisticated departments and org structures. With 8+ years of management and strategic thinking acumen, you are known as a true relationship builder who influences internal leadership to take chances and try new things.
If you can foresee yourself shaping our client’s digital future, we would love to hear from you!
Areas of Focus / Key Responsibilities
Traditional and Marketing Acumen
Digital Analytics Expertise
* Provides thought leadership on digital marketing principles
* Develops business cases for new initiatives/expenditures and manages operational budgets, making high-risk financial decisions
*Leads the development and management of marketing activity across digital marketing, social media, CRM, and UX teams. Includes the overall digital strategy, campaign briefs, targeting, budgeting, creative development, execution, and analysis
*Develops a performance management framework to measure investment in digital marketing; develops and maintains performance reporting and metrics; and regularly communicates results to key stakeholders
Wondering where you stand if you're a job seeker? Here's an overview of what you can expect on the job hunting end.
This seems self-explanatory. You've polished, edited, fabuloused your resume for us, so you've applied to a job or registered through our online portal. Your resume then makes its way to us via email.
We are a client-facing business so we’re actively seeking people that fit our client’s requests. If you’re a fit for a role, we’ll reach out via email or phone to chat further about the opportunity with you. If the opportunity aligns with your career trajectory, we’ll continue the discussion from there. If you’re not a fit for a role, we’ll do our best to let you know that so we can keep your job hunt respected and honest.
If we've contacted you with an opportunity that you're interested in pursuing, we'll put you through a screening process called the Online Career Profile. It's an online questionnaire that allows us to get to know you more in-depth: what you've achieved, where you want to go, your views on corporate culture. It takes about an hour to complete, but we promise the investment will be worth the return so we can find you a perfect match.
We then meet face-to-face with you to flush out your OCP further and get to know you on a personal level. If following this both parties see a great fit for the role in mind, we then introduce you to our client to go through their interview and hiring process.