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Smart, Savvy + Associates is excited to be partnering with our client, a pioneer and global leader in the world of tech, in their search for a driven and passionate Marketing Programs Coordinator. Take the next step in your marketing career and join a technology company that is the first in its industry and continues to grow and be an innovator in their field.

About This Opportunity:

Reporting to the Director of Marketing, you will work cross-functionally to ensure that all lead generating campaigns are executed effectively to drive market awareness and new customer acquisition. You will take ownership over implementing and executing marketing programs, including tradeshows, to accelerate the marketing and sales pipeline. Not only will you be an expert on the in’s and out’s of lead generation and nurturing the companies database, but you will also have the opportunity to dabble in other areas of marketing such as social media, SEM, content marketing, and marketing operations.

Responsibilities:
 
  • Execute quarterly marketing programs in Marketo
  • Keep quarterly email calendar updated
  • Assist with tradeshow and webinar logistics and planning
  • Assist with program conceptualization, execution of the creative process, program execution, and success measurement
  • Assist with enriching and cleansing imported lists, database, and audit and properly segment for campaign execution
  • Assist with weekly, monthly and quarterly reporting for marketing campaigns
 
About You:
 
  • “Tech- savvy” and up to speed on the latest and greatest of technology
  • Bachelor degree or equivalent in Business with a concentration in Marketing/Communications
  • 1-3 years experience in a marketing and events focused role within the software industry
  • Experience implementing lead generation programs (email campaigns, webinars, landing pages)
  • Excellent verbal and written communication skills
  • Experience in digital marketing (web, social etc.)
  • Working knowledge of creative software (e.g. InDesign) an asset
  • Experience with marketing automation (e.g. Marketo) an asset
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Screening Process

Wondering where you stand if you're a job seeker? Here's an overview of what you can expect on the job hunting end.

Apply/Register

This seems self-explanatory. You've polished, edited, fabuloused your resume for us, so you've applied to a job or registered through our online portal. Your resume then makes its way to us via email.

Job Match

We are a client-facing business so we’re actively seeking people that fit our client’s requests. If you’re a fit for a role, we’ll reach out via email or phone to chat further about the opportunity with you. If the opportunity aligns with your career trajectory, we’ll continue the discussion from there. If you’re not a fit for a role, we’ll do our best to let you know that so we can keep your job hunt respected and honest.

Online Screening

If we've contacted you with an opportunity that you're interested in pursuing, we'll put you through a screening process called the Online Career Profile. It's an online questionnaire that allows us to get to know you more in-depth: what you've achieved, where you want to go, your views on corporate culture. It takes about an hour to complete, but we promise the investment will be worth the return so we can find you a perfect match.

Interview

We then meet face-to-face with you to flush out your OCP further and get to know you on a personal level. If following this both parties see a great fit for the role in mind, we then introduce you to our client to go through their interview and hiring process.

Candidate Resources

Account Services
Creative & Production
Digital Marketing
Communications
Non-Profit
Business/Management