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Email Marketing Specialist (Player Development)

You are first and foremost an email marketer. You enjoy studying people: their interactions, behaviours and tendencies. You are experienced in using your data to predict future behaviours, and in turn, influence business outcomes. You thrive with the opportunity to manage multiple campaigns from the concept stage through to evaluation and refinement. 

Smart, Savvy + Associates is excited to partner with our client, an established BC organization, in their search for a Email Marketing Specialist (Player Development). This two-year temporary role is based in Vancouver, and is a key member of the marketing team. If you’re a customer profiling expert, and want to join an organization consistently ranked in BC’s Top 50 Employers, consider applying for this role today!

About the Role:
 
  • Generate and initiate customer development strategies and plans that integrate and align with stakeholder business units
  • Collaborate with internal and external stakeholders to create, execute, and monitor all key components of the organization’s customer development programs including campaign briefs, target profiles, budgeting, and execution
  • Monitor multiple customer campaigns, proactively resolving issues and apply action plans as needed
  • Measure and communicate results of key customer development programs
  • Act as a CRM and customer marketing subject matter expert, implementing best practices and staying on top of industry trends and emerging techniques
  • Identify innovative opportunities to improve customer experience
  • Proactively builds and maintains productive working relationships with a wide range of internal and external stakeholders, to ensure successful execution of customer initiatives
 
About You:
 
  • Post-secondary education in business, marketing or related field
  • 3-5 years’ related experience, with experience in CRM and/or customer/retention/loyalty marketing
  • Understands complex business issues: thinks analytically, creative problem-solver
  • Builds relationships throughout organization, and is effective in cross-functional relationships, with excellent communication skills – written and verbal
  • Self-directed with excellent time management skills, confidence in prioritizing and making decisions with limited information
 
About Smart, Savvy + Associates
Smart, Savvy + Associates are expert providers of recruitment of high caliber marketing, communications, creative, and sales professionals. Our specialty is strong relationships: we get to know our candidates and we take the time to explore the job requirements, cultural context and business objectives surrounding each hire.
 
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Screening Process

Wondering where you stand if you're a job seeker? Here's an overview of what you can expect on the job hunting end.

Apply/Register

This seems self-explanatory. You've polished, edited, fabuloused your resume for us, so you've applied to a job or registered through our online portal. Your resume then makes its way to us via email.

Job Match

We are a client-facing business so we’re actively seeking people that fit our client’s requests. If you’re a fit for a role, we’ll reach out via email or phone to chat further about the opportunity with you. If the opportunity aligns with your career trajectory, we’ll continue the discussion from there. If you’re not a fit for a role, we’ll do our best to let you know that so we can keep your job hunt respected and honest.

Online Screening

If we've contacted you with an opportunity that you're interested in pursuing, we'll put you through a screening process called the Online Career Profile. It's an online questionnaire that allows us to get to know you more in-depth: what you've achieved, where you want to go, your views on corporate culture. It takes about an hour to complete, but we promise the investment will be worth the return so we can find you a perfect match.

Interview

We then meet face-to-face with you to flush out your OCP further and get to know you on a personal level. If following this both parties see a great fit for the role in mind, we then introduce you to our client to go through their interview and hiring process.

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